Choosing a Niche Product to Dropship

Time and time again I recommend that you choose a niche product to dropship from your website or sell on eBay. But how do you choose your niche? The following are brainstorming tips to help you come up with a niche product that can be sold online.

First: Check Your Purchases. Many prospective online entrepreneurs try to think of really out-there products like unicycles or bamboo knitting needles so they can enter a market that isn’t too saturated. This is a good idea in some respects, but one of the most important factors when choosing a product is to choose something that people actually buy online. One way to brainstorm this type of product is to think what you yourself buy online.

In the past month, I’ve bought three second-hand novels written by Mildred Walker, a pair of studded motorcycle boots, a Hebrew-printed t-shirt, tickets to a murder mystery play, a pair of Cubs swim trunks, and a calligraphy set. Not surprisingly, almost all of my purchases represent niche markets. Why is that? Because with the exception of a few broad categories like electronics, most items bought online are niche products. This is because common, general products can easily be purchased at physical locations close to your home. You go online to find unusual items that can’t be bought at the mall.

Second: Check Logistics. Let’s assume that I want to dropship my products, not purchase them wholesale. This means that some of the products I purchased last month are out of the running for my niche inspiration. Used books aren’t generally dropshipped, and neither are theater tickets. Shoes and clothing are usually sold wholesale, but in this case the items that I bought might still be appropriate since they weren’t common apparel and accessories. The studded motorcycle boots might be a good candidate for a dropship niche product for a few reasons: first, they are a product that’s not easily found in local stores. I bought those boots online because after searching the three malls in my area I couldn’t find anything quirky enough to satisfy my Sarah Connor Chronicles obsession.

The studded motorcycle boots are a good pick for another reason: they’re a theme product that I could easily build a whole product line around. With the boots as my central product, I could have a goth/punk/emo website, a motorcycle apparel site, or a studded leather accessories site. Finally, while I might not be able to find this product through a dropship supplier, they are expensive enough that I could possibly use a wholesaler to dropship them. Let’s say my wholesale supplier has a $100 order minimum: if a single pair of studded boots costs $125, I can likely have single pairs shipped directly to my customers even though the supplier is ostensibly a wholesaler.

Stay tune for more tips on choosing a niche to dropship products.

Apply the 80/20 Rule and Watch Your Personal Productivity Soar

Before we can apply the 80/20 rule, we need a clear picture of what it actually is and a basic idea of where it originated.

In the early 1900’s, Italian economist Vilfredo Pareto observed that twenty percent of the people in Italy owned eighty percent of the wealth. Over 30 years later, Dr. Joseph M. Juran, who worked in the field of Quality Management in the United States, recognized a similar occurrence, namely, that many things in life are unevenly distributed.

He referred to this trend as Pareto’s 80/20 Principle, which is otherwise known as the 80/20 rule. Basically this means that a small percentage (roughly 20%) of the overall activity yields a larger percentage (roughly 80%) of the result.

Applying the 80/20 rule to your personal productivity will help you to prioritize your work from most important to least important and then to budget your time accordingly. To make prioritizing your tasks a bit easier, estimate the amount of time you will need to complete each task. You will be more productive if you focus on completing the most important tasks first and if you finish time-sensitive projects before tackling other tasks.

One survey revealed that while people spend 60 hours a week in their offices, they do less than 20 hours of actual work. Applying the 80/20 rule, using the aforementioned suggestions, could send the average office-worker soaring to employee of the month in no time flat!

With your priorities set and a definite plan in place as to what work you need to complete and the time-frame you have to complete it, you are well on your way to improved personal productivity. Again, the 80/20 rule suggests that in a small amount time you can be very productive. Therefore, beware of becoming side-tracked by non-essential intruders like procrastination.

Keep in mind the old adage, “why put off tomorrow what you can do today!” Also, be mindful that in the course of a day, unexpected things do come up and require our time. However, this is usually the exception and not the rule. If you really want your productivity to soar, stay focused on the goal of completing your tasks on-time!

Now that you know where you want to be, it’s a good time to ask yourself where you are now in relation to reaching your goal. Are you already in the 20% of efficient, productive workers, are you in the 80% of not-so-productive workers, or are you somewhere in-between?

What does your annual or quarterly review reveal about your personal productivity? What do your peer reviews show? Regardless of your current standing, take an honest look at the work you’ve done lately. You may not need a full overhaul of your work habits but instead you may just need to fine-tune a few areas.

Don’t hesitate. Why not start today? Apply the 80/20 rule at work and even at home and just watch your personal productivity soar!

How to Double Your Personal Productivity in Just 30 Days – 1 – Preparing Your Attack

How often have you said to yourself, “If only I could get twice as much done as I do now!” The good news is, you can… as long as you have the right method and the motivation to change. In this 3-part series, I’m going to teach you a step-by-step method that will allow you to double your personal productivity in just 30 days. Actually, you could do it in a week, but I prefer to allow for the fact that most people aren’t very consistent at applying new information!

1. Scheduling the Time:

As I emphasized in Part-1, you want to schedule your High Value Tasks (HVTs) for times when your mental and physical energies are at their peak, usually first thing in the morning, although that varies from person to person.

Your next decision is how much time you want to set aside for a given task. In general it’s pretty hard to stay focused for more than one hour of solid working time, so dividing your working time into one hour chunks is a smart way to go. Then, even if the task you’re working on takes two hours to complete, you need to schedule at least a 10-15 minute “stretching break” in between your two one-hour chunks to ensure you’re at your best when you start the second round.

The next vexing question is when to STOP working. Do you quit when you say you’re going to quit, no matter where you’re at, or do you plow ahead until, come hell or high water, you’ve completed your entire tasks?

This is where many people get into trouble. The danger of plowing ahead is that you can end up just working and working longer and longer, until your whole day disintegrates into an undifferentiated mass of low-productivity work. And you DO NOT want that. On the other hand, completing a task has such a huge psychological payoff that you won’t want to stop if you’re close to the finish line. So how do you resolve this conflict? Just apply these guidelines:

1. When you’re scheduling a task, first determine how you’ll know when you’ve finished it! Since you may well be working on a sub-task – one component of a larger task – admit that to yourself and make sure you specify what determines completing the sub-task rather than the larger task.

2. Then determine how long the task will likely take. Then add at least 25% as a safety net – most of us consistently underestimate the time we need.

3. If the task can be completed within a one hour time chunk, then you work at it until it’s completed.

4. If the task is a longer task or a more “creative” one where it’s difficult to say how long it will take, then you stop working after your allotted time expires, no matter what.

2. Preparing Your Workspace:

Make sure your work area is clean and neat: a messy environment will compromise your productivity. Be sure to lay out any documents you’ll need in advance and make sure you have any electronic documents or web pages you’ll need open and ready before you begin. Otherwise, you may spend the first 10 minutes of your “working time” just digging up these items and becoming more and more frustrated.

Next, turn your phone’s ringer off and send all incoming calls to voice mail. If you’re in an office and have an assistant, make sure he or she knows you don’t want to be disturbed. If you’re working from home, negotiate with your family so they know to leave you alone as much as possible when you’re really working.

Also, close your email, your Twitter, your instant messaging and any other means of electronic communications you have. If you’re really serious about doubling your personal productivity, you MUST be willing to make your self 100% “available” to your work for defined periods of time, and that means making yourself 100% unavailable to the demands and interruptions of other people while you’re doing a blitz on your HVTs.

3. Before You Start:

Now that you’ve prepared your physical workspace, it’s time to spend a few minutes on your mental workspace. Going into a task fully motivated will significantly improve your productivity, a lesson every athlete knows all too well.

Find whatever inspires you in your work. It could be success stories in your industry, a book about personal effectiveness, time management or productivity, or simply the vision of what you are working towards. Then spend a few minutes reading or thinking about this until you feel “in the zone”. But don’t stop there…

Close your eyes and visualize yourself working on your task. Make sure you FEEL how easily you’ll complete it and the feeling of personal satisfaction that comes from that. Once you can feel all that, then you’re truly ready to begin.

And once you begin, have a timer or stop watch nearby so you can play “beat the clock” – a phenomenal method for keeping your relentlessly focused on the task at hand.

All these preparations – which most people simply skip over – are absolutely critical to doubling your productivity. Without them, no matter how well you’ve prioritized, your execution will be second rate and the time it will take you to complete a given task can easily increase by 3-400%. So resist the temptation to dive into your work without doing these preparatory steps first. At first these steps may seem tedious but once they’ve become a habit for you, you’ll understand how essential they really are.

Join us next time for the third and final installment of this 3-part series on how to double your personal productivity in just 30 days, when I’ll share with you the strategic secrets of flawless execution.

– Dr. Symeon Rodger